Apple Users Always Know Uber Will Arrive in 3 Minutes.
Almost as long as it takes to read this article.
📚 tldr;
In 2022 Apple came out with Live Activities that gave real time updates from your apps. Uber jumped on this to add live updates on your Iphone like “Pick up in 3 minutes” without opening the Uber app.
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🏆 The #1 Most Frequently Asked Question
“Can’t people do this already?”
No they can’t. Uber riders would have to open and stare at their app to get notified if their ride was ready.
You might think push notifications would solve this problem. But getting a notification every second would be really annoying.
Apple’s Live Activities gives a single notification for riders to watch a progress bar without keeping the Uber app open.
📈 Is this feature really that important?
Straight from the official article, here’s the impact of adding live updates for users:
2.26% reduction in driver cancellations at pickup
2.13% reduction in rider cancellation at pickup
1.06% reduction in pickup defects per request
People like knowing when their ride is coming. Uber likes it when people stop canceling rides.
